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Synchrony’s revolutionary TiCR Innovation Analytics™ SaaS application provides corporate innovation managers - such as corporate venture capital managers, R&D managers, strategic planners, corporate development professionals, etc - with the first-ever portfolio management tool for analyzing and managing the strategic value of innovation spends. TiCR fills a hole in the $4.6BN innovation management software and services market by providing firms with a rigorous, numbers-driven way of managing the hundreds of millions of dollars they spend each year on innovation and new product development. TiCR is the first and only tool which allows innovation managers to strategically analyze their portfolios using a quantitative, objective and scalable process. It provides them with robust analytics to measure the relevance of potential areas of innovation (Gapportunities™) to strategic priorities, specific innovation investments and investment options, and the external innovation ecosystem.